K+S at VIV and CPhI in Bangkok
March 28, 2019
At its core, our new corporate strategy “Shaping 2030” aims to reposition K+S from a manufacturing-driven company to a market-focused and customer-centric company. The alignment on the four Customer Segments Agriculture, Industry, Consumers and Communities demands the systematic integration of our Potash and Salt business units and enables us to
To take account of this goal the customer segment Industry presented the product portfolio of the subsidiaries KALI GmbH and esco GmbH & Co. KG together with K+S Asia Pacific, Pte Ltd. as one company on important Asian trade shows.
CPhI Asia – strong in high quality API-minerals together with our partner Rama Production Co. Ltd in Thailand
March 12th – 14th CPhI Asia the region's leading pharma solutions event took place in Bangkok. We are proud to be co-exhibitor together with our partner Rama Production presenting with our API-KCl and API-NaCl pharmaceutical grades two essential minerals e.g. for haemodialysis and infusion therapy from a single source. As primary producer “made in Germany” we stand for maximum quality, reliability and safety.
VIV South East Asia – Introducing SOLSEL®, the best “licks” in Bangkok
March 13th – 15th K+S was exhibitor on VIV South East Asia which is with more than 1,250 international exhibitors the Nº 1 international trade show from feed to food for Aisa. Besides focusing on strengthen our established brands Kasa K99® and Kasa Mag98® which provide essential nutrients like potassium and magnesium for the feed industry we introduced SOLSEL®, our high quality lick blocks to the Asian market. In animal husbandry, lick blocks play an important role as simple and inexpensive nutrition. Besides the essential sodium chloride that is only insufficiently available in most kinds of basic feed, they also provide indispensable and performance-enhancing minerals, as well as the important trace elements.
Thanks to all our visitors at the booth, our partners and to all the wonderful people we met during the days in Bangkok.